Today I took part in a portfolio viewing - an event sponsored by Art Directors Association of Iowa (ADAI). The viewing started at 2:00 p.m. at the central library in downtown Des Moines and occurred prior to an awards ceremony for the annual ADAI student exhibition show at 3:00 p.m. I took this opportunity to show and discuss my graphic design work with attending area professionals. I had several discussions with students, design professors and professional graphic designers about my work and received helpful feedback about how to improve my portfolio. I received advice about how to better organize the projects in my portfolio, how to improve the presentation of existing work and ideas for new pieces to include that would make me more marketable as a designer. I feel that this viewing has been extremely helpful as I am currently in the process of reorganizing and updating my portfolio to utilize once I begin job searching. Not only did this opportunity provide me with valuable feedback, but also helped me to become more confident in presenting and talking about my work to others.
After the portfolio review, I stuck around for the awards show and was able to see all of the student work that was selected to be apart of the ADAI student exhibition. It was exciting to see the quality and craftsmanship of work produced by other college students. I found several of the identity systems and packaging projects to be most interesting and inspirational. It was very refreshing to step out of my own work in design and see what others are creating around me.